Mille Fleurs Rebrand
Mille Fleurs provides a dining experience that seamlessly combines elegance and comfort. It presents a distinctive environment ideal for commemorating significant moments or unwinding after a long day at the office. Recognizing the growing presence of millennials in the vicinity, Mille Fleurs decided to embark on a rebranding journey, adapting to the evolving preferences and desires of this vibrant demographic.
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Agency Public Ad Agency
Designer Renier Van der Westhuizen
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Brand Strategy
Art Direction
Design
Advertisements
The goal was to create a logo that is modern, fresh and “edgier”. The solution shows a style of timelessness while speaking to the millennial demographic and staying true to the Mille Fleurs brand.